How to stand out among 50 million+ creators
There are 50 million+ creators on the internet.
How do you stand out from the rest?
Some strategies are a given:
• Consistency
• Time in the game
But everyone talks about those.
You may not have thought about these 4 things:
Find your highest point of contribution
This is the intersection of 3 questions:
• What are you passionate about?
• What are you good at?
• What will people pay you for? (the currency is attention)
When you find your intersection, very few people can compete in your niche.
Be someone people resonate with
How?
• Understand how people want to receive information
• Tell good stories
• Be human, not an avatar behind a screen
Share your mission with people.
People don’t buy what you do, they buy why you do it.
Play long term games
Creating is one part of your life.
It is not the only part.
Know how content creation fits into your wider rich life.
How does it help you get to your ideal state?
Clarity of alignment is key.
Build connection with other creators
Take the conversation away from tweets.
This will boost your ability to build relationships.
When you build connection, people recommend you.
Recommendation is the highest form of social proof.
My process:
Twitter Spaces -> DMs -> Video Calls
More from me
- Check out my book Effortless Public Speaking: How to Speak Stress Free, With Confidence & Make Speaking Your Competitive Advantage
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